The World Cup Is Coming to Houston. Is Your Business Ready?
Let’s set the scene. It’s June 2026. Houston is hosting seven FIFA World Cup matches. An estimated 500,000 visitors are pouring into our city over three weeks, and officials are projecting a $1.5 billion economic impact. That’s like seven Super Bowls happening back-to-back. Fans from Germany, Portugal, the Netherlands, and beyond are looking for places […]